AI Visibility Index · Cell report

Measured

AI Visibility Index: Industrial Boilers in Wisconsin

When a buyer asks an AI assistant for a industrial boilers supplier in Wisconsin, these are the companies that get named. This is what we found when the cell was last measured.

79 companies tracked
Last measured September 30, 2026
Next measurement October 30, 2026

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The headline numbers

Never named by AI

73 of 79

companies never appeared in a single buying question

They were asked the same 5 buying questions as everyone else in this cell and were not named once.

6 named at least once
73 never named

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Cell average: 0.35of 15
Across all 79 tracked companies.
Top ten average: 4.1of 15
The ten most visible companies in the cell.

A company's score is how many of the 15 measured answers named it.

The top ten in Wisconsin

These are the companies AI assistants named most often when Wisconsin buyers went looking for a supplier in this category.

Top 10 most AI-visible Industrial Boilers companies in Wisconsin, measured September 30, 2026
Rank	Company	Location	AI visibility
1	Heat & Power Products, Inc. 5 employeesLittle Chute, Wisconsin 2 name variants Heat & Power Products, Inc.most common8 Heat & Power Products1	Little Chute, Wisconsin	9 of 15 answers
2	Whesco Group Inc 14 employeesMilwaukee, Wisconsin	Milwaukee, Wisconsin	8 of 15 answers
3	Becker Boiler Co Inc 14 employeesSt Francis, Wisconsin 2 name variants Becker Boiler Co., Inc.most common5 Becker Boiler Co.1	St Francis, Wisconsin	6 of 15 answers
4	McCotter Energy Systems, Inc. Wisconsin 2 name variants McCotter Energy Systems, Inc.most common3 McCotter Energy Systems2	Wisconsin	5 of 15 answers
5	Hot Water Products 11 employeesMilwaukee, Wisconsin 3 name variants AMS Steam Products (division of Hot Water Products)most common1 Hot Water Products / AMS Steam Products1 AMS Steam Products, LLC1	Milwaukee, Wisconsin	3 of 15 answers
6	Central Burner & Boiler, Inc. Wisconsin	Wisconsin	3 of 15 answers
7	Coenen Mechanical Wisconsin 2 name variants Coenen Mechanical LLCmost common1 Coenen Mechanical1	Wisconsin	2 of 15 answers
8	PremiStar – Wisconsin Wisconsin	Wisconsin	2 of 15 answers
9	Rohde Brothers, Inc. Wisconsin	Wisconsin	2 of 15 answers
10	Industrial Combustion 143 employeesMonroe, Wisconsin	Monroe, Wisconsin	1 of 15 answers

20 more companies were named at least once. Companies outside the top ten are counted in the averages but not named here.

Also named, based in another state

AI assistants named these companies too, but MacRAE'S lists them in a different state, not Wisconsin. They belong to that state's ranking, not this one.

Company	State	Mentions
PBBS Equipment Corporation	Minnesota	11 of 15
Power Specialties Corp.	Louisiana	1 of 15
Smith Hughes Boiler Systems	Ohio	1 of 15
WARE	Tennessee	1 of 15

Named, but placed in another state

The AI answers themselves put these companies in a different state, so they were not counted for Wisconsin. Whether MacRAE'S lists them elsewhere is not yet known.

Company	State	Mentions
Cleaver-Brooks	Georgia	5 of 15

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The five questions we asked

Every company in this cell is measured on the same questions, written the way a buyer would type them. That is what makes the ranking a comparison rather than a collection of anecdotes.

1“Best suppliers of industrial boilers in Wisconsin”
2“Who supplies high-pressure packaged fire-tube industrial boilers in Wisconsin”
3“I need a Wisconsin industrial boiler partner for a new food processing plant installation, who should I talk to”
4“Top industrial boiler suppliers in Wisconsin for facilities and maintenance buyers”
5“Which Wisconsin industrial boiler companies can handle turnkey installation and commissioning of 100,000 lb per hour steam systems”
6“List 20 industrial boiler companies in Wisconsin with their specialties.”the roster question

Each question is asked more than once, which is why a company's score is out of 15 answers rather than out of the number of questions.

Where AI drew its answers from

These are the sources the answers in this cell leaned on most, ranked by how many of the named companies each one stands behind.

premistar.com
4 companies
thomasnet.comDirectory
3 companies
boilerroom.com
3 companies
coenenmechanical.com
3 companies
beckerboiler.com
2 companies
mccotterenergy.com
2 companies
pbbs.com
2 companies
heatandpowerproducts.com
2 companies
achillers.com
2 companies
hotwaterproducts.com
2 companies
smithhughes.com
2 companies
bassettmechanical.com
1 company

44 sources were cited across this cell's answers from 35 domains. A directory page often stands behind several companies at once; a company's own site usually stands behind one.

Wisconsin in context

Wisconsin ranks 9th of 18 measured states in this category. Each bar is the share of that state's tracked companies that AI assistants named at least once; across every measured state in this category the share is 6%.

Wisconsin (this report)Other measured statesCategory average (6%)

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