AI Visibility Index · Cell report

Measured

AI Visibility Index: Structural Steel Fabrication in North Carolina

When a buyer asks an AI assistant for a structural steel fabrication supplier in North Carolina, these are the companies that get named. This is what we found when the cell was last measured.

  • 67 companies tracked
  • Last measured September 30, 2026
  • Next measurement October 30, 2026

The headline numbers

Never named by AI

58 of 67

companies never appeared in a single buying question

They were asked the same 5 buying questions as everyone else in this cell and were not named once.

  • 9 named at least once
  • 58 never named
Not sure whether you are one of them?Check your domain
Cell average
0.72of 15

Across all 67 tracked companies.

Top ten average
5.7of 15

The ten most visible companies in the cell.

A company's score is how many of the 15 measured answers named it.

The top ten in North Carolina

These are the companies AI assistants named most often when North Carolina buyers went looking for a supplier in this category.

Top 10 most AI-visible Structural Steel Fabrication companies in North Carolina, measured September 30, 2026
RankCompanyAI visibility
1
Apex Steel Corp.
6 employeesRaleigh, North Carolina

14 of 15 answers

2
Steel Technology Inc
17 employeesRocky Mount, North Carolina
3 name variants
  • Steel Technology Inc.most common9
  • Steel Technology Inc. (Steel Tech NC)3
  • Steel Technology (Steel Tech NC)1

13 of 15 answers

3
Engineered Steel Products Inc
30 employeesSophia, North Carolina
2 name variants
  • Engineered Steel Productsmost common8
  • Engineered Steel Products, Inc.3

11 of 15 answers

4
Phillips Iron Works
North Carolina

5 of 15 answers

5
Peak Steel
14 employeesApex, North Carolina
2 name variants
  • Peak Steelmost common2
  • Peak Steel, Inc.1

3 of 15 answers

6
METCO Metal Building Supply
North Carolina

3 of 15 answers

7
McCombs Steel Co. Inc.
50 employeesStatesville, North Carolina

2 of 15 answers

8
North State Steel
15 employeesUS, North Carolina

2 of 15 answers

9
Piedmont Metals
North Carolina

2 of 15 answers

10
Reid Fabricators Inc.
North Carolina

2 of 15 answers

11 more companies were named at least once. Companies outside the top ten are counted in the averages but not named here.

Also named, based in another state

AI assistants named these companies too, but MacRAE'S lists them in a different state, not North Carolina. They belong to that state's ranking, not this one.

CompanyStateMentions
Universal Steel, Inc.Georgia11 of 15
Carolina Fab, Inc.South Carolina8 of 15
BSI ServicesWyoming5 of 15
Richards Welding & Metal FabricationAlberta5 of 15
MACO IncorporatedMaryland3 of 15
Fayetteville SteelPennsylvania2 of 15

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The five questions we asked

Every company in this cell is measured on the same questions, written the way a buyer would type them. That is what makes the ranking a comparison rather than a collection of anecdotes.

  1. 1“Best structural steel fabrication companies in North Carolina”
  2. 2“Who supplies custom structural steel building frames in North Carolina”
  3. 3“I need a North Carolina structural steel fabrication partner for a mid-rise commercial project, who should I talk to”
  4. 4“Top structural steel fabrication suppliers in North Carolina for general contractor buyers”
  5. 5“Which North Carolina structural steel fabricators can handle large welded assemblies with certified field erection support”
  6. 6“List 20 structural steel fabrication companies in North Carolina with their specialties.”the roster question

Each question is asked more than once, which is why a company's score is out of 15 answers rather than out of the number of questions.

Where AI drew its answers from

These are the sources the answers in this cell leaned on most, ranked by how many of the named companies each one stands behind.

  • richardsmetalfabrication.com
    3 companies
  • steeltechnc.com
    3 companies
  • apexsteelcorp.com
    2 companies
  • engineeredsteel.com
    2 companies
  • peaksteel.com
    2 companies
  • southernindustrial.com
    2 companies
  • winstonsteel.com
    2 companies
  • carolinafabinc.com
    1 company
  • aisc.org
    1 company
  • amfsteel.com
    1 company
  • bsiservices.net
    1 company
  • carolinametalfabricators.com
    1 company

37 sources were cited across this cell's answers from 29 domains. A directory page often stands behind several companies at once; a company's own site usually stands behind one.

North Carolina in context

North Carolina ranks 9th of 19 measured states in this category. Each bar is the share of that state's tracked companies that AI assistants named at least once; across every measured state in this category the share is 11%.

North Carolina (this report)Other measured statesCategory average (11%)

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More published reports in North Carolina