AI Visibility Index: Metal Service Centers in Washington

When a buyer asks an AI assistant for a metal service centers supplier in Washington, these are the companies that get named. This is what we found when the cell was last measured.

73 companies tracked
Last measured September 30, 2026
Next measurement October 30, 2026

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The headline numbers

Never named by AI

60 of 73

companies never appeared in a single buying question

They were asked the same 5 buying questions as everyone else in this cell and were not named once.

13 named at least once
60 never named

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Cell average: 0.62of 15
Across all 73 tracked companies.
Top ten average: 5.9of 15
The ten most visible companies in the cell.

A company's score is how many of the 15 measured answers named it.

The top ten in Washington

These are the companies AI assistants named most often when Washington buyers went looking for a supplier in this category.

Top 10 most AI-visible Metal Service Centers companies in Washington, measured September 30, 2026
Rank	Company	Location	AI visibility
1	Tacoma Steel Washington	Washington	11 of 15 answers
2	Northwest Steel & Pipe Inc 47 employeesTacoma, Washington 2 name variants Northwest Steel & Pipemost common8 Northwest Steel & Pipe, Inc.1	Tacoma, Washington	9 of 15 answers
3	Metal Shorts 6 employeesTukwila, Washington 2 name variants Metal Shorts Inc.most common5 Metal Shorts2	Tukwila, Washington	7 of 15 answers
4	Seaport Steel 80 employeesSeattle, Washington	Seattle, Washington	7 of 15 answers
5	Pacific Metal Company 12 employeesSpokane Valley, Washington	Spokane Valley, Washington	6 of 15 answers
6	Specialty Metals 26 employeesKent, Washington 2 name variants Specialty Metals Corporationmost common3 Specialty Metals Corp.2	Kent, Washington	5 of 15 answers
7	McNICHOLS – Seattle Metals Service Center Washington 2 name variants McNICHOLS – Seattle Metals Service Centermost common3 McNICHOLS – Seattle (Fife) Metals Service Center1	Washington	4 of 15 answers
8	Pacific Industrial Supply Washington	Washington	4 of 15 answers
9	Alcobra Metals Inc. 6 employeesSpokane, Washington	Spokane, Washington	3 of 15 answers
10	Zeigler’s Welding Washington	Washington	3 of 15 answers

14 more companies were named at least once. Companies outside the top ten are counted in the averages but not named here.

Also named, based in another state

AI assistants named these companies too, but MacRAE'S lists them in a different state, not Washington. They belong to that state's ranking, not this one.

Company	State	Mentions
Farwest Steel	Oregon	8 of 15
Alaskan Copper & Brass Company	California	3 of 15
American Metals Corporation	Ohio	2 of 15
Kloeckner Metals – Tumwater	Oklahoma	2 of 15
Mohawk Metal Company	Oregon	2 of 15
Pacific Steel & Recycling – Pasco Steel Service Center	Idaho	2 of 15

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The five questions we asked

Every company in this cell is measured on the same questions, written the way a buyer would type them. That is what makes the ranking a comparison rather than a collection of anecdotes.

1“Best metal service centers companies in Washington”
2“Who supplies cut-to-length stainless steel sheet and plate in Washington”
3“I need a Washington metal service center partner for just-in-time steel deliveries to a fabrication plant, who should I talk to”
4“Top metal service centers suppliers in Washington for OEM purchasing buyers”
5“Which Washington metal service centers can handle multi-grade inventory management with saw cutting and plate burning services”
6“List 20 metal service centers companies in Washington with their specialties.”the roster question

Each question is asked more than once, which is why a company's score is out of 15 answers rather than out of the number of questions.

Where AI drew its answers from

These are the sources the answers in this cell leaned on most, ranked by how many of the named companies each one stands behind.

farweststeel.com
5 companies
pacific-steel.com
4 companies
en.wikipedia.orgDirectory
2 companies
nwsteel.net
2 companies
specialtymetalscorp.com
2 companies
american-metals.com
2 companies
brownstrauss.com
2 companies
mcnichols.com
2 companies
metalshorts.com
2 companies
seaportsteel.com
1 company
alaskancopper.com
1 company
steelspider.com
1 company

42 sources were cited across this cell's answers from 31 domains. A directory page often stands behind several companies at once; a company's own site usually stands behind one.

Washington in context

Washington ranks 9th of 29 measured states in this category. Each bar is the share of that state's tracked companies that AI assistants named at least once; across every measured state in this category the share is 12%.

Washington (this report)Other measured statesCategory average (12%)

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